by Dawn Homa If there’s one thing I love… It’s cruising on a ship. Visiting new ports and meeting new people, trying new foods. Bobbing around in the ocean on a cruise ship is so relaxing and fun.  But now my cruises are limited due to the pandemic, and you know what’s on a ship and bobbing in the ocean?  […]

by: Dawn Homa You’re growing? Great!  And now you are looking to hire a new person to fill an opening.    But sometimes that person is already with you.  Is it time to move a proven employee from one position to another? After all, you know their capabilities and work style, and they know your […]

By Dawn Homa One of my favorite songs of the seventies:  the classic “Everything Old Is New Again.”  Among the lyrics, is a timeless truth: “Don’t throw the past away You might need it some rainy day Dreams can come true again When everything old is new again” So don’t throw out the old wood […]

Contact Person & Title: Doug Backman – Managing Director   Website:   www.dbmarketingltd.com Phone:  303.468.3974   Business Hours:  Monday – Friday 9am-5pm   In 2 -3 Paragraphs please tell us your company story:  “DB Marketing (DBMK) is a LoDo ad agency with a focus on real estate and development marketing. We provide a wide range of […]

by Dawn Homa In some countries, such as Italy, 13 is considered a lucky number. The expression fare tredici (“to do 13”) means hit the jackpot. Signarama Brighton has some exciting news!  This is our 13th year in business and the Sign Lady wants to celebrate with raffles and gifts on the 13th of every […]

By Ryan Paul   Getting a sign permit in any city can be difficult, but in our capital City of Denver the process is causing business owners to cry out for help. When starting a new business, the permitting process for all aspects of the building can be arduous, but signs are pretty straight forward […]

Las Margs Tacos, Tequila, y Todo Contact Person & Title: Jacqueline Granados, Co-Owner   Website:  https://www.lasmargsrestaurant.com/ Phone:  303-287-6942   Business Hours:  Mon 3pm – 11pm Tues – Fri 11am – 12am Sat 9am – 12am Sun 9am – 11pm   In 2 -3 Paragraphs please tell us your company story:  “Las Margs at Reunion is a […]

Mericle RV   Contact Person & Title: Mike Mericle – Owner & CEO   Website:  www.mericlerv.com Phone:  970-833-1395   Business Hours:  Monday – Saturday 9:00am – 5:00pm   In 2 -3 Paragraphs please tell us your company story:    “Prior to starting his own RV dealership, Mike worked his way up from finance manager to […]

Riverdale Ridge High School Contact Person & Title: Terry Elliott, Lead Learner/Principal RRHS   Website:   https://www.sd27j.org/rrhs Phone:  303-655-6800   Business Hours:  Monday – Friday: 8:00am – 4:30pm   In 2 -3 Paragraphs please tell us your company story:  “Riverdale Ridge High School is 27J’s third comprehensive high school opening in August of 2018 with 9th and […]

[vc_row 0=””][vc_column][vc_column_text 0=””] by Dawn Homa The other day I received a phone call from a customer. They were frustrated because they hadn’t received the quote from us and were ready to get the contract issued. This was a longtime customer that we have worked with for 10 years. After going through our point of […]

Join us for Friday, October 5 is Manufacturing Day – a day sponsored by the National Association of Manufacturers (NAM) and the International Sign Association (ISA) to help local businesses, such as our own, educate students on how manufacturing offers rewarding, good paying and highly-skilled career choices. We want to be able to expand our […]

ATI Insulation Inc.   Contact Person & Title:  Mike Cook – Business Development   Website:  www.atiinsulation.com Phone:  303.286.0106   Business Hours:  7:00am – 5:00pm   In 2 -3 Paragraphs please tell us your company story:  “ATI is an Industrial Insulation Contractor that provides quality eco-friendly energy solutions through the power of insulation. Our culture of […]

Environmental Designs   Contact Person & Title:  Shawn Ryan, President   Website:  www.environmentaldesigns.net Phone:  303 287-9113   Business Hours:  Mon-Fri: 8am – 5pm   In 2 -3 Paragraphs please tell us your company story:  “Environmental Designs was started in 1989, as a residential landscape construction company. Since that time we have grown to one of […]

By Dawn Homa   We ask a lot of questions… a lot. Our staff is trained to ask you lots of questions. Recently a walk-in potential customer asked us “why are you asking me all these questions?  I just want a sign”. “I just want a sign” Then the questions begin: Where is it going? […]

by Dawn Homa   You are so excited as you sign the lease to your new business space, expansion to a new location, or sublease in a high-profile building. Now the next thing to do is get your sign on the building. The hard part is over… right? Wrong. Don’t sign your lease until you […]

By Dawn Homa   It used to be that we would tell people to have their signs as high as possible at trade shows, for direction signage and informational signage.   With the addiction we have to our cell phones walking with our eyes down… we’ve changed our advice and are telling our customers to […]

By Tim Connor   Is there any such thing as luck? The luck of the Irish?  You lucky stiff… or – I never win anything…  Everywhere people seem to have different views of luck or good fortune.  I believe in timing and I also believe in synchronicity – that concept where certain things seem to […]

Edon Fitness & Training   Contact Person & Title:  Nicholas Edon, Owner   Website:  www.edonfitness.com Phone:  303-481-2358   Business Hours:  The gym is accessible to members 5am-Midnight 7 days per week   In 2 -3 Paragraphs please tell us your company story:  “The founding of Edon Fitness and Training was a decade long pipe dream […]

Hudson Public Library   Contact Person & Title:  Terri Redden, Director   Website:  mylibrary.us Phone:  303-536-4550   Business Hours:  M,W 10-8 T, Th, Fr 10-6 Sat 9-2 Sunday closed   In 2 -3 Paragraphs please tell us your company story:  “Hudson Public Library has been in existence since 1951. The original library was dedicated in […]

The Digital Factory by Dawn Homa Working in a factory, production, and fabrication brings up images of people working like robots doing the same job over and over.  Boredom and drudgery of  the factory workers from the 50’s, 60’s and even into the 90’s are often depicted in photos. 2018…the sign industry has changed that.  […]

Madison & Company Properties   Contact Person & Title:  Brittnie Kreutzer Office Concierge   Website:  www.Madisonprops.com Phone:  720-408-9234   Business Hours:  Mon. – Fri. | 8:30 AM – 5:00 PM   In 2 -3 Paragraphs please tell us your company story:  “Madison & Company Properties is dedicated to community involvement and giving back. This commitment can […]

What’s Your Super Power?   As I was almost done writing my blog, I was interrupted by a staff member and instead of hitting save, I hit ‘don’t save’ . I then spent the next few minutes desperately trying to recover the document. Oh no! I can only be brilliant once.   But is that […]

Otho E. Stuart Middle School   Contact Person & Title:  Fabricio Velez, Principal   Website:  https://www.sd27j.org/stuart   Phone:  720-685-5500   Business Hours:  Mon. – Fri. | 7:00 AM – 3:30 PM   In 2 -3 Paragraphs please tell us your company story:  “Otho E. Stuart Middle School is located in Commerce City, Colorado in the SE […]

The “Ah Hah!” Moment “In absence of clearly defined goals, we become strangely loyal to performing daily acts of trivia.” – Author Unknown This past year, we were going to transition to a new point of sale system (POS). After 5 months of set up and testing, we decided we weren’t ready to make the […]

The Stillwater Day Spa   Contact Person & Title:  Lewis R. Ortiz – Co – Owner / Operations Director Michael Bertles – Co – Owner   Website:  www.TheStillwaterDaySpa.com   Phone:  720-572-7188   Business Hours:  Tuesday – Friday 9am – 7pm   In 2 -3 Paragraphs please tell us your company story:  “Mike, my partner of […]

Copart – Denver   Contact Person & Title:  Rachel M. – Customer Service Representative Dennis T. – Yard Manager   Website:  copart.com   Phone:  303-659-0066   Business Hours:  Monday – Friday: 8am-5pm   In 2 -3 Paragraphs please tell us your company story:  “Copart, Inc., founded in 1982 by Willis J. Johnson, began as a single […]

MJ Brands & HD Logistics, LLC   Contact Person & Title:  Andrea Nicholson   Website:  http://hdlogisticsllc.com and http://mjbrandsllc.com/   Phone:  303-593-1408   Business Hours:  Monday – Sunday: 7:30am-4pm   In 2 -3 Paragraphs please tell us your company story:  “MJ Brands and HD Logistics were both started in 2004 out of a home office in Westminster, […]

Rocky Mountain Pawn   Contact Person & Title:  Mike Severinsen   Website:  www.RockyMountainPawn.net   Phone:  720-408-9318   Business Hours:  M-F: 9am-7pm Sat: 9am-6pm Sun: 10am-5pm   In 2 -3 Paragraphs please tell us your company story:  “Here at Rocky Mountain Pawn, we are delighted as a new business to be a part of the Brighton […]

Brighton Oasis Family Aquatic Park   Contact Person & Title:  John Workman- Aquatics Supervisor   Website:    www.brightonoasis.com   Phone:  303-655-2095   Business Hours:  11am-6pm   In 2 -3 Paragraphs please tell us your company story:  “After replacing the nearly 60 year old outdoor pool, Brighton’s Oasis Family Aquatic Park is already in its seventh […]

Platte 56 Townhome Community   Contact Person & Title: Jill Schafer – Listing Broker   Website: www.Platte56.com   Phone: 720-770-0771   Business Hours:  11-6 Thursday through Saturday. 12-5 Sundays. Call for appointment on Monday and Tuesday.   In 2 -3 Paragraphs please tell us your company story:  “The Adventure Begins At Home! At Platte 56, enjoy stellar river […]

They used to say ‘do one thing and do it the best’   Today it’s “do many things and do them great”.   If you don’t change with the demands and requirements of your customers, they will go elsewhere.   Over the last few years we have seen a number of our vendors and customers vanish. […]

  Did you ever experience this? Emails being sent with comments on your drawings, plans or documents., You make the change and then more emails come with comments telling you that you made the wrong change So you modify the document again, based on what you read and think is wanted Another email comes back […]

CMYK is made up of four colors: ‘C’ cyan, ‘M’ magenta, ‘Y’ yellow and ‘K’ black. When printing four color process, each color is put on the paper separately, and then layered. If you zoom in on a printed image you will notice half-toning or little dots of color layered over one another. As a […]

Confucius: “Choose a job you love, and you will never have to work a day in your life.” At Signarama we have a passion for signs.  Our team of designers, sales and production are always challenging eachother with new and innovative ways to build signs.  We have round table discussions on how to create and […]

Luck, timing and preparation –  By Tim Connor Is there any such thing as luck? The luck of the Irish?  You lucky stiff… or – I never win anything…  Everywhere people seem to have different views of luck or good fortune.  I believe in timing and I also believe in synchronicity – that concept where […]

Jim Cope Construction, LLC   Contact Person & Title: Jim Cope – Owner/ General Building Contractor   Website: www.jimcope.co   Phone: 303-385-3262   Business Hours:  8:00am to 6:00pm  Monday – Saturday   In 2 -3 Paragraphs please tell us your company story:  “I joined the Navy in 1975 and I am a Vietnam era veteran. I learned the […]

The Studio Brighton Photography & Market   Contact Person & Title: Alison Raichle – Owner/Operator   Website:  Thestudiobrighton.com   Phone: 303.835.2200   Business Hours:  Tuesday – Friday: 10am – 5pm Saturday: 9am-Noon Sunday & Monday: Closed   In 2 -3 Paragraphs please tell us your company story:  “There’s a little something for everyone at The Studio Brighton Photography […]

Sipping N Painting Hampden   Contact Person & Title: Nancy Cronk and Saul Greenhut, Owners   Website:  www.SippingNPaintingHampden.com   Phone: 720-449-1067 | Studio   Business Hours:  Classes 7 days per week. Varies according to class schedule on our website   In 2 -3 Paragraphs please tell us your company story:  “A few years ago, Owner Nancy started painting […]

Prosec Integration   Contact Person & Title: Rob Semroska, Managing Partner   Website:   www.prosecalarm.com   Phone: 303-835-8100   Business Hours:  Monday – Friday 8am to 5pm   In 2 -3 Paragraphs please tell us your company story:  “ProSec Integration, LLC was founded by two long-time best friends, Rob Semroska, and Lance Wieland.  Rob and Lance grew up in […]

Washington Park Dental Center Contact Person & Title: Nikki Segura, Office Manager   Website:  www.washparkdental.com   Phone: 303-778-7707   Business Hours:  M-F 8am- 5pm   In 2 -3 Paragraphs please tell us your company story:  “Washington Park Dental Center opened in February 2015. We are a family practice offering many dental services ranging from cleanings, fillings, crowns, extractions, […]

Geer Chiropractic & Spine Health, LLC Contact Person & Title:  Dr. Shahlaye K. Geer, DC / Owner and Chiropractor   Website: www.geerchiropractic.com   Phone:  (303) 637-0255   Business Hours:  M-F 8am- 6pm   In 2 -3 Paragraphs please tell us your company story:  “Geer Chiropractic & Spine Health, LLC was created to offer patient’s outstanding chiropractic […]

This weekend I came across an article by NBC titled “Not every picture has to live in a frame”.  It was a 10 step, two day process of taking photos and applying them to wood.  Much the same as we (or at least I) did in the 80s. It used to be called decoupage; a […]

Recently, I was tagged in a post on Facebook.  The post started out “At the risk of sounding like Dawn Homa, I had a bad customer experience..”.

Vehicle graphics and trade shows…  Why did we group them together?  Because when you attend your trade show, you can get double exposure with your vehicle graphics.  From travelling to and from the event,  driving up the ramp at the event venue to load and unload, visibility in the parking lot for other vendors and […]

It’s that time of year again, when charities and nonprofits throw their fundraising efforts into high gear.

Sign codes and zoning ordinances are often a surprise to our customers.  Everyone wants the largest, brightest sign so they can be seen easily during the day and night.  But did you know that each city, county and even the commercial development you are in have restrictions and codes that dictate what type of sign, […]

Contact Person & Title: Michael Burke and Fabricio Velez |  Assistant Principals at PVHS Website:  www.sd27j.org/prairieviewhs Phone:303-655-8800 Business Hours: 8AM to 5:30PM, Monday-Friday Company Story: “We are a large comprehensive high school in School District 27J.  This is our 11th year as a school.  We serve students from Thornton, Commerce City and Brighton areas of Adams County.  Currently our […]

Contact Person & Title: Bev | Front Desk Administrator Website:  www.hardypedoortho.com Phone: 720-900-3119 Business Hours: 8AM to 5:30PM, Monday-Friday Company Story: “We are so excited to be in town and offer amazing, exciting treatment you will rave about! Laser dentistry with no shots and drills. Something kids will actually be excited about! Clear colorful braces that truly excite. A newer […]

Contact Person & Title: Melanie Feddersen, Development Manager Website:  www.hudsongardens.org Phone: 303-797-8565 Business Hours: 9AM to 5PM, Monday-Sunday Company Story: “The Hudson Gardens & Event Center (Hudson Gardens) carries on the legacy of Evelyn Hudson, a gardening enthusiast who dedicated her life toward making her home community of Littleton, Colorado the most beautiful city possible. She created a foundation […]

Contact Person & Title: Kyle Welch – Owner Website:  KWrestoration.com and ColoradoRooftopDining.com  Phone:  719-486-8220 Business Hours:  For Lease / undecided Company Story: “Sayer McKee building had a difficult time about a year ago.  After many years, the Front of the building gave way and fell into the sidewalk and street of downtown Leadville CO.  The historical building […]

Oh! The things we can do! We’ve had our router for about six months now. To say I was nervous about this new “toy” is an understatement. But my fears have been pushed aside with all the fun signs we are able to create for you. We can route and layer different mediums together to […]

Safe workplaces don’t happen by accident. They happen when safety is a primary concern and motivator for management and staff alike, and when active steps are taken to plan a safe work environment. A safe work environment includes clear work instructions. When your staff knows what is expected and have clear, written instructions, fewer accidents […]

Contact Person & Title: Michelle Seubert, Manager of Barr Lake State Park Website: www.cpw.state.co.us Phone: 303-659-6005 Business Hours: Park is open to visitors from 5 a.m. to 10 p.m. daily, with the Nature Center open from 9 a.m. to 4 p.m. daily. Company Story The mission of Colorado Parks and Wildlife is to perpetuate the […]

These versatile signs come in many shapes and sizes and can be constructed from a variety of materials. They can be used for short term when built from MDO board (processed wood) or long term when printed onto aluminum or aluminum composite. You can see these signs both horizontal and vertical, and you can add […]

Contact Person & Title: Erin Groce, Office Manager Website: adoption-options.com Phone: 303-695-1601 Business Hours: 9:00 a.m. to 5:00 p.m. Monday through Friday Company Story Adoption Options is an inclusive, non-profit adoption agency celebrating our 35th anniversary year dedicated to enriching the lives of children, youths and families. We provide education, placement services, counseling and support […]

Contact Person & Title: Renee Bochnovich, Director of Marketing Website: www.theorchardtowncenter.com Phone: 303-450-8610 Business Hours: 10 a.m. to 8 p.m. Monday through Thursday, 10 a.m. to 9 p.m. Friday and Saturday, 11 a.m. to 6 p.m. Sunday Company Story Conveniently located at the intersection of I-25 and 144th Avenue in Westminster, Colorado, The Orchard is […]

Contact Person & Title: Ken Pennington Website: www.kpielectric.com Phone: 970-785-2289 or 303-961-2710 Business Hours: 8 a.m. to 5 p.m. Monday through Friday Company Story After 14 years of employment in the electrical field KPI Electric, Inc. was established in 1995. We install electrical for residential and commercial projects as well as service work. KPI Electric […]

Here at Signarama we are doing a new monthly initiative featuring one business we have provided signage for each month. The very first business we would like to introduce is North Forest Office Space. Contact Person & Title: Brett Steinbar – Area Manager Website: www.northforest.com Phone: 303-862-6367 Business Hours: 8:00 a.m. to 5:00 p.m. Company Story North Forest started […]

January 2016 was our 10 Year Anniversary. I would love to say that over the past ten years, I now have all the answers to running, growing and nurturing a business. But, just like with children, a business doesn’t come with an instruction manual.  You have to learn as you go and sometimes the “going” […]

With the political season well under way and what is sure to be an interesting Presidential election ahead of us, trade magazine Signweb recently wrote an article highlighting shops around the country that have provided signage for political candidates. With a long history of working with political candidates, Signarama is excited to have been included […]

Prior to owning Signarama, I worked in the Telecommunications, Audio/Video, Security and Fire Alarm Industries. What I discovered is every industry has its own language. While the terminology and acronyms make perfect sense to those employed in the discipline, customers are not always aware of what things are called and may often ask for something […]

Our CNC Router is a new addition to our arsenal of machines and will be delivered in the beginning of February. What is a CNC Router, you ask? CNC (Computer Numerically Controlled) routing is a clean, crisp production method for cutting wood, plastic and metal for both interior and exterior displays. We can combine endless […]

Growing up in Chicago the neon lights were everywhere and always looked beautiful to me. The family that owned the deli in my neighborhood had a neon sign that was ‘animated’. The little pig jumped into the sausage machine and came out a sausage. Kind of gross to me today, but as a kid I […]

“Can you match this color?” This simple question can wreak havoc in our shop. Yes, we have talented graphic designers and we have printers and tools to match colors. So why does this simple question cause me to grimace and our graphic designers to hide behind their computers? Color matching is an art that takes […]

On your commute to work, you probably drive by hundreds of businesses, but how many of them really stand out to you? Sometimes all it takes to catch the attention of a potential customer is a clever sign. Whether this means creating a bright, eye-catching banner, or one with a witty phrase, there are plenty […]

According to the Malaysian Journal of Medical Science, color is thought to be the most important visual experience for humans. Color can be used in marketing in a variety of ways and is a key component to creating signage that stands out. With an ability to increase brand recognition by up to 80 percent, color […]

  Community involvement is a great way to make a splash! Showing your community how much you care will create a friendly environment and make your business a vital part of the town. Forming strong relationships with your customers will take you far; follow these tips to get involved! Build Relationships Build relationships with community […]

Whether you are a new business owner or one looking to bring a fresh perspective to your store, designing a great sign is an important step towards attracting customers and increasing business. When deciding what type of signs you need, follow these basic tips, then head to Signarama to get started! Before you get started […]

Whether you are looking to expand your small business or are a mom and pop shop looking for help during the busy season, the hiring process can be tough. Start off on the right foot with these great ideas for designing your next hiring sign. Placing the typical red sign in your window that says […]

The U.S. Supreme Court heard its first case on sign protocol in more than 20 years this June. The case, Reed v. Town of Gilbert (Ariz.), began with the use of temporary signage by an Arizona church. The town of Gilbert’s sign code limited the size of and length of time that the church’s temporary […]

When creating temporary signage for your business, there are many aspects to consider. One important part of signage is creating something that will attract positive attention in your community! The Signage Foundation has created a guide, titled “Best Practices in Regulating Temporary Signs,” to aid in the regulation and placement of temporary signs throughout communities. […]

Mobile advertising is a great way to catch the attention of potential clients and spread awareness of your business. Choosing how to place your company message on a vehicle is the tricky part! Here at Sign-A-Rama we have options to fit every business: Vehicle wraps, vinyl lettering and magnets. Vehicle Magnets Vehicle magnets are perfect […]

    Promotional materials are a fun way to get your business information out there and into the hands of the public. They are great for sharing both on location and at community events, fundraisers and more! Choosing the right product for the job is the tricky part, so read on for tips on choosing […]

Don’t be a square; think outside of the box when it comes to your signage! Unique and interesting signage can grab attention from a far and near.  Successful signs don’t hold back. They are huge, bright, 3-dimensional and aren’t too shy to stick out in their environment. Don’t be afraid to play with contrast, context, […]

Summer is here, which means marathon season is in full swing! Whether you are hosting a corporate challenge or charity fundraiser — your marathon needs signage.   Many times we only think about sponsor banners, but directional and informational signage is key to a well-organized and fun event, From directing people to the event, where to […]

There are lots of great and inexpensive marketing techniques that small businesses can use. Utilize some of our favorite tips inspired by WordStream to successfully market your small or local business! Proper Signage Creating proper signage for your small business can greatly increase awareness in your community. Sidewalk signs, yard signs, as well as channel […]

  According to statista.com, a statistical studies website, Facebook is the most used form of social media with 1,415,000,000 users as of March 2015. Today, Facebook has over a billion users who view advertisements on the site every day. What better way is there to spread the word quickly and to a massive amount of […]

We can print on anything including ceiling tiles. Why have dull and boring white ceiling tiles, when you can create a friendly and fun atmosphere? From directional information as you wander through a store, to eye catching art when you are sitting in a waiting room, ceilings are the perfect area to give interest to […]

Recognizing employees for their time, effort, and behavior that is beyond average expectations is very motivating. Praising employees for good work will not only make you both feel fulfilled, but it will most likely increase personal productivity and communication. We all love recognition for our efforts and results. Employee awards are a brilliant idea because […]

Coroplast signs are used for short-term signage inside or outside use. They are made of a versatile material and are an inexpensive and easy way to get your message across. This type of sign is weather-durable and very lightweight. Coroplast signs are one of the most common ways to advertise! When to use a coroplast […]

Are you planning an upscale gala? An important fund raiser or fashion show? One of the most important elements for large swanky events is the “step and repeat”, and sadly it’s often forgotten. You can see them in the background of celebrity photos, fashion shows, and awards shows and might commonly refer to them as […]

Award shows are some of the greatest examples of the pairing of red carpets and step and repeats. Every year we get to watch well-dressed celebrities gracefully breeze down the red carpet in the best fashions available. The step and repeat backgrounds are one of the most important and well thought out aspects of the […]

What does it mean to have an ADA sign? As a new business owner, the first sign you think about buying is the one for the front of your business. But there are laws in place that mandate other interior and exterior signage. ADA signs are required for most businesses and organizations so it is […]

Did you know there are over 100,000 fonts to choose from? There are more created all the time – so how do you choose a font that works best for your business? The font you choose for your signs will typically carry over into the rest of your branding – logos, newsletters, graphics, and so […]

For companies that get heavy usage out of vehicles, vinyl lettering and signage is a necessity. It’s a mobile advertisement for your company that gets thousands of views each day. Using high quality window or vehicle lettering will be the first step in keeping your vinyl decals looking great. When lettering and decals are well […]

One of the many challenges that we brick and mortar stores experience during this age of internet is that many of our customers are doing more and more research. While it’s a great time to be a customer with so many options and flexibility when it comes to making purchases, it’s hard for business owners […]

One of the best advertising tools you have as a business owner is your sign. We’ve mentioned before that business signs can be responsible for up to 80% of new customers for start-up businesses. Signs are the biggest advertising bang for your buck. You’ll pay x-amount of dollars for pay-per-click advertising, but your business’ sign […]

Signs are everywhere. With the prolific use of social media, opportunities for exposure have increased exponentially. If you want to attract the attention of potential customers your signs need to reflect your service or product and on top of that, they should favorably differentiate you from your competitors – and not just those who are […]

Recently I went to visit a new customer.  I got lost finding their building as they are in a large complex where the buildings all look the same and the addresses are not visible.  After circling several times through the parking lot, I finally found the right building.  There was no directory in the entrance, […]

At Signarama, we believe that a great sign doesn’t just speak; it sings. After all, a sign isn’t just the content it conveys. Consider the famed golden arches of McDonald’s franchises. McDonald’s is a household name; but if you were to drive by a fast food restaurant with a sign above the door that simply […]

Every business needs a sign to mark their brick and mortar location. But what do you do when your town or city has placed restrictions on signage that doesn’t line up with your needs or vision for your business? Businesses that face busy roadways with speedy traffic or buildings that are set further back from […]

Have you ever thought about how the colors you chose to represent your business have affected the way customers and clients perceive it? Studies have shown that the colors chosen for branding deeply influence customer’s purchasing decisions. In fact, 60 to 80% of a decision can be based on branding colors. Colors are even registered […]

The power of marketing is almost immeasurable and there are a variety of ways to promote your company and its services, some of which were discussed in our previous blog posts. One of our favorite tactics that has been proven to help market businesses and impress prospective clients is the use of promotional products, aka: […]

Think about your commute to work every day or the route you take to pick up your children from school. Chances are you are passing dozens and dozens of signs on a daily basis but because their presence has become so normal, you don’t even realize how much of an effect they are having on […]

Sidewalk Signs Draw Attention & Awareness Have you ever been walking down the street, only to run into a unique sign in the middle of the sidewalk? If you have, I’m sure the sign made you stop, read it, and think about walking into the business. Regardless of whether you went into the store, restaurant […]

Professional signage is like a business’s signature. You want it to be unique and interesting so that your company will get noticed, especially if you’re at a trade show. It’s marketing.  There are many ideas one can use to make a creative display — like retractable banners, and table top displays. Here are some ideas […]

What is ADA? The term “ADA Signs” has come into common use in the architectural, construction and signage industries through the implementation of the Americans With Disabilities Act, or ADA. The term is sometimes misunderstood, as some people think it is synonymous with braille signs. Signs with braille and raised characters are the most visible […]