Join us this summer for a Hollywood bash on Thursday, July 27th at Signarama Brighton for the “Signs of the Stars” joint chamber networking event. There will be games, great prizes, hors d’oeuvres, beverages and maybe a celebrity-siting or two. Come walk the red carpet and DON’T avoid the paparazzi. Chamber membership is not required […]
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There’s no School like OLD School
by dawn-admin onby Mallory Lynn 1.25.22 The famous saying goes “history repeats itself” and every few years or so we see the same trends resurface. Maybe it’s been tweaked or it now carries the name “Retro”, but it always comes back around. Here are some things in the sign industry that we are seeing make a comeback […]
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Year End Checklist
by dawn-admin onby Mallory Lynn Now is a great time to look back on your 2022 business year, analyze and evaluate for 2023. Get a head start with our Business Action Items & Marketing Initiatives checklist. Set new goals for 2023 and try something new with your Marketing! Fill out the form below to download our easy-to-use […]
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How to get the most bang for your buck on your Vehicle Wrap
by dawn-admin onby Mallory Lynn 11.2.22 A great vehicle wrap starts with a great brand. If your branding isn’t consistent, bold, and stands out from your competitors, your vehicle graphics are going to reflect this. You need to have a solid logo nailed down that is unique to your business and integrate the colors, fonts, and logos […]
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Vector versus Jpeg
by dawn-admin on10.22.22 Mallory Lynn If we ask you to send us your artwork, we may specifically request your vector files (.eps, .ai, and sometimes .pdf). Many of our customers do not know the difference between vector files and image files. So we have put together this blog to help you understand the difference. What is Vector […]
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The Art of Using Canva
by dawn-admin on10.7.22 by Mallory Lynn If you are in a creative industry or in marketing, I am almost positive you have either heard of Canva.com or are currently using it. Canva is a miraculous tool that opens a lot of possibilities for people who are not designers and/or cannot afford to hire designers. There are stock […]
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Lessons Learned from the 2009 Recession
by dawn-admin onby Dawn Homa Are we in a recession? I am not sure. But lessons learned from the 2009 Recession and the 2020 Covid Episode have put me on high alert to make sure my business is healthy. Here are some of the things I’ve learned: Train and cross-train your staff If Covid taught me […]
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Tired, Tired, Tired…
by dawn-admin onby Dawn Homa We’re all tired. Tired of what the next “crisis” will be… Tired of dealing with material delays… Tired of prices going up every day… Tired of being ghosted by applicants… Tired of social media… Tired of the news… and tired of the anger and angst in the world. There was a survey […]
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Success with Multifamily Residences
by dawn-admin onby Mallory Lynn Signs play a huge role in the success of multifamily residences, not only aesthetically and helping people find their way around the facility, but also, by the requirements of the law. Here at Signarama, Brighton we are fully aware of the ADA signage guidelines required for a CO (certificate of occupancy), to […]
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FROM THE BRIGHTON STANDARD BLADE ARTICLE: Woman-owned business wins sign industry honors
by dawn-admin onFROM THE BRIGHTON STANDARD BLADE ARTICLE: Woman-owned business wins sign industry honors National sign makers group honors Brighton businesswoman BY BELEN WARD BWARD@COLORADOCOMMUNITYMEDIA.COM When Brighton-based entrepreneur Dawn Homa opened her sign-making franchise in 2006, she wasn’t seeking a pat on the back. But that’s what she’s getting now, thanks to a national sign industry magazine and […]
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OFFICIAL PRESS RELEASE: SIGNARAMA FRANCHISE OWNER DAWN HOMA WINS NATIONAL WOMEN IN SIGNS AWARD
by dawn-admin onThe owner of Signarama in Brighton, Colorado, honored for positive impact among sign industry influencers WEST PALM BEACH, FL / BRIGHTON, CO (Date) – Innovative marketing efforts and a diverse new client base brought remarkable business growth for the Brighton, Colorado, Signarama® location franchise owner Dawn Homa, one of five nationwide winners of the Women […]
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Meet the 2022 Women in Signs Award Winners: Dawn Homa
by dawn-admin onBy Signs of the Times Staff ARISING TIDE LIFTS all boats with help from Dawn Homa. During the pandemic, her team shared marketing ideas and brochures with other Signarama owners. They’ve completed jobs for fellow franchisees when printers go down. Collaborating with independent signshops in Denver, Homa’s store even sends potential applicants to other companies when they’re […]
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2022 Women in Signs Award Winners Announced
by dawn-admin onWe are beyond overjoyed to announce that Dawn Homa (a.k.a The Sign Lady) is one of five winners of the 2022 Women in Signs Award from the Sign of the Times Magazine. This program “honors exceptional women and gender-expansive industry professionals who have excelled” within the industry. Each year 5 women are chosen and this […]
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16 “Sweet” Facts about Signarama Brighton Colorado
by dawn-admin onTo celebrate our 16 years in business, we wanted to share 16 “sweet” facts about Signarama Brighton that you may or may not have known. This will be a continuously updated blog throughout the year, so make sure to come back and check it out regularly. Fact #16 – Community Hero 2016 12.2.22 In 2016, […]
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Welcoming Tease Hair Salon to Commerce City!
by dawn-admin onDoing work in the local community, that you get to drive by every single day is incredibly fulfilling! So when the owners of Tease Hair Salon, Andreya Aryan & Megan Wells, were referred to us by their property manager, we were excited to help her actualize her vision. According to their website, “seven years ago […]
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The Great ReShuffle
by dawn-admin onby Dawn Homa Sometimes you need to take a moment to look around and realize how far you’ve come. From March of 2020, when I thought the world was coming to an end, to the last weeks of 2021, what incredible growth and changes have happened at Signarama. The “Great Reshuffle” is a term coined […]
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Bob, Bob, Bobbin
by dawn-admin onby Dawn Homa If there’s one thing I love… It’s cruising on a ship. Visiting new ports and meeting new people, trying new foods. Bobbing around in the ocean on a cruise ship is so relaxing and fun. But now my cruises are limited due to the pandemic, and you know what’s on a ship and bobbing in the ocean? […]
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GROW YOUR BUSINESS, GROW YOUR PEOPLE
by dawn-admin onby: Dawn Homa You’re growing? Great! And now you are looking to hire a new person to fill an opening. But sometimes that person is already with you. Is it time to move a proven employee from one position to another? After all, you know their capabilities and work style, and they know your […]
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Everything Old is New Again…
by dawn-admin onBy Dawn Homa One of my favorite songs of the seventies: the classic “Everything Old Is New Again.” Among the lyrics, is a timeless truth: “Don’t throw the past away You might need it some rainy day Dreams can come true again When everything old is new again” So don’t throw out the old wood […]
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Lucky 13.
by dawn-admin onby Dawn Homa In some countries, such as Italy, 13 is considered a lucky number. The expression fare tredici (“to do 13”) means hit the jackpot. Signarama Brighton has some exciting news! This is our 13th year in business and the Sign Lady wants to celebrate with raffles and gifts on the 13th of every […]
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The Same, But Different
by dawn-admin onby Dawn Homa UPDATED 8.12.22 The other day I received a phone call from a customer. They were frustrated because they hadn’t received the quote from us and were ready to get the contract issued. This was a longtime customer that we have worked with for 10 years. After going through our point of […]
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Manufacturing Day October 5th 3pm-6pm
by dawn-admin onJoin us for Friday, October 5 is Manufacturing Day – a day sponsored by the National Association of Manufacturers (NAM) and the International Sign Association (ISA) to help local businesses, such as our own, educate students on how manufacturing offers rewarding, good paying and highly-skilled career choices. We want to be able to expand our […]
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Explore the Floor (the world is looking down)
by dawn-admin onBy Dawn Homa It used to be that we would tell people to have their signs as high as possible at trade shows, for direction signage and informational signage. With the addiction we have to our cell phones walking with our eyes down… we’ve changed our advice and are telling our customers to […]
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The Digital Factory
by dawn-admin onThe Digital Factory by Dawn Homa Working in a factory, production, and fabrication brings up images of people working like robots doing the same job over and over. Boredom and drudgery of the factory workers from the 50’s, 60’s and even into the 90’s are often depicted in photos. 2018…the sign industry has changed that. […]
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What’s Old Is New Again….
by dawn-admin onThis weekend I came across an article by NBC titled “Not every picture has to live in a frame”. It was a 10 step, two day process of taking photos and applying them to wood. Much the same as we (or at least I) did in the 80s. It used to be called decoupage; a […]
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Risk… a good 4 letter word!
by dawn-admin onRecently, I was tagged in a post on Facebook. The post started out “At the risk of sounding like Dawn Homa, I had a bad customer experience..”.
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Permits and Zonings and Signs…Oh my!
by dawn-admin onSign codes and zoning ordinances are often a surprise to our customers. Everyone wants the largest, brightest sign so they can be seen easily during the day and night. But did you know that each city, county and even the commercial development you are in have restrictions and codes that dictate what type of sign, […]
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Make the Most of Marketing on Your Facebook Page
by dawn-admin onAccording to statista.com, a statistical studies website, Facebook is the most used form of social media with 1,415,000,000 users as of March 2015. Today, Facebook has over a billion users who view advertisements on the site every day. What better way is there to spread the word quickly and to a massive amount of […]
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Printed Ceiling Tiles
by dawn-admin onWe can print on anything including ceiling tiles. Why have dull and boring white ceiling tiles, when you can create a friendly and fun atmosphere? From directional information as you wander through a store, to eye catching art when you are sitting in a waiting room, ceilings are the perfect area to give interest to […]
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How Awards Can Increase Employee Satisfaction
by dawn-admin onRecognizing employees for their time, effort, and behavior that is beyond average expectations is very motivating. Praising employees for good work will not only make you both feel fulfilled, but it will most likely increase personal productivity and communication. We all love recognition for our efforts and results. Employee awards are a brilliant idea because […]
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What is a Coroplast Sign?
by dawn-admin onCoroplast signs are used for short-term signage inside or outside use. They are made of a versatile material and are an inexpensive and easy way to get your message across. This type of sign is weather-durable and very lightweight. Coroplast signs are one of the most common ways to advertise! When to use a coroplast […]
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The Importance of Step and Repeat Photograph Backdrops for your event
by dawn-admin onAre you planning an upscale gala? An important fund raiser or fashion show? One of the most important elements for large swanky events is the “step and repeat”, and sadly it’s often forgotten. You can see them in the background of celebrity photos, fashion shows, and awards shows and might commonly refer to them as […]
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Award Show Step and Repeats of 2015
by dawn-admin onAward shows are some of the greatest examples of the pairing of red carpets and step and repeats. Every year we get to watch well-dressed celebrities gracefully breeze down the red carpet in the best fashions available. The step and repeat backgrounds are one of the most important and well thought out aspects of the […]
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ADA Approved Signage
by dawn-admin onWhat does it mean to have an ADA sign? As a new business owner, the first sign you think about buying is the one for the front of your business. But there are laws in place that mandate other interior and exterior signage. ADA signs are required for most businesses and organizations so it is […]
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What is your font saying about you?
by dawn-admin onDid you know there are over 100,000 fonts to choose from? There are more created all the time – so how do you choose a font that works best for your business? The font you choose for your signs will typically carry over into the rest of your branding – logos, newsletters, graphics, and so […]
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Creating Impulse Sales Using Signs
by dawn-admin onOne of the many challenges that we brick and mortar stores experience during this age of internet is that many of our customers are doing more and more research. While it’s a great time to be a customer with so many options and flexibility when it comes to making purchases, it’s hard for business owners […]
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Make Your Business Sign Memorable
by dawn-admin onOne of the best advertising tools you have as a business owner is your sign. We’ve mentioned before that business signs can be responsible for up to 80% of new customers for start-up businesses. Signs are the biggest advertising bang for your buck. You’ll pay x-amount of dollars for pay-per-click advertising, but your business’ sign […]
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Designing Effective Signs
by dawn-admin onSigns are everywhere. With the prolific use of social media, opportunities for exposure have increased exponentially. If you want to attract the attention of potential customers your signs need to reflect your service or product and on top of that, they should favorably differentiate you from your competitors – and not just those who are […]
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Sign Variance
by dawn-admin onEvery business needs a sign to mark their brick and mortar location. But what do you do when your town or city has placed restrictions on signage that doesn’t line up with your needs or vision for your business? Businesses that face busy roadways with speedy traffic or buildings that are set further back from […]
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Lunch Isn’t Free and Neither is Graphic Design
by dawn-admin onGraphic designers go to college to learn how to create logos, work with colors and images to make spectacular graphics that we all enjoy. But, then they discover that people think graphic design services should be free. Family members and friends will ask them to help with a new business idea and create a […]
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Why Vehicle Wraps Are A Great Investment
by dawn-admin onFinding new and creative advertising channels to market your business is an essential component of surviving in today’s ultra-competitive marketplace. Regardless of the size of your business, finding new leads, and staying relevant in consumers’ minds is the key to long-term success. One of the most cost effective methods of advertising is a vehicle wrap. […]
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Why Color Choice is Important for Your Business Signage
by dawn-admin onThe sign that you display on your your business shouldn’t just display your name and hours, it should give a passerby a good idea of the atmosphere they can expect in your store. A sign is a signal to others of how people conduct themselves inside. For example, if you see a beer stein you […]
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Necessary Signage for a Business
by dawn-admin onA picture is worth a thousand words, but only if it meets the proper criteria. Regardless of federal laws, proper signs offer important information that can not only persuade, but also reduce your liability and overhead insurance costs in the long run. As simple as it sounds, clearly conveying warnings or directional information is […]
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Best Forms of Indoor Signage
by dawn-admin onIndoor signage is a great way to boost credibility and leave a valuable impression on your customers. Whether you are trying to promote an event or spruce up the inside of your establishment, there is a variety of indoor signage that you might consider to accommodate your company’s needs. Banners: Banners are a great way […]
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What’s your point?!
by dawn-admin onWhat’s your point?! Emails need to be short and to the point! I have email overload and if your first two sentences don’t grab my attention and create interest or make me want to do something, I’m not reading the rest of it. A few weeks ago I received an email from a […]
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